As someone in the field of education, it’s possible you’ve kept your business away from digital marketing as much as possible. The traditional belief is that there should be no need to market a service that everyone wants and benefits from. And while there is nothing wrong with this belief, the truth is that timesRead more
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The days of going to a bookstore and thumbing through shelves looking for the perfect read are becoming increasingly rare. eBooks are taking over, and publishers/authors are vying to open up an online eBook store. In recent years, the rise of mobile devices, tablets, and smartphones has made them much more accessible. With this increasedRead more
Undoubtedly, digital publishing has transformed K12 education. It has offered teachers and students an array of online resources that can be accessed anytime, anywhere, and from any smart device. However, with this new abundance of digital content, comes a challenge i.e.- Ensuring these resources actually add value to the learning experience. A basic step inRead more
In a dynamic market, employee training can make or break your organization. Endless studies reinforce this belief. However, whether or not you fully agree with this statement, what is undeniable is that in business, time is money. In this blog, we’ll take you through the ins and outs of training management software and how implementingRead more
Digital Rights Management (DRM) helps significantly in controlling and restricting the unauthorized use and distribution of digital content. Legal issues due to intellectual property theft and unauthorized use can be severe and expensive for K12 publishers. They thus rely on DRM significantly to increase sales and revenue. However, along with the advantages of DRM forRead more
As a higher education publisher, creating engaging and interactive educational content can be challenging. With the shift towards online and hybrid learning, eBooks have become a popular medium for educational content. In this article, we’ll explore why today’s educational publishers need an authoring tool and how to make an eBook with such a tool inRead more
The rapid advancement of technology has brought about a significant shift in how we work and learn. One of the most notable developments in recent years has been the rise of Artificial Intelligence (AI). While this has caused much debate on its impact on employment and the workforce, there is no doubt that AI continuesRead more
In today’s ever-changing educational landscape, it is essential for teachers to stay up to date on the latest trends, best practices, and technological innovations. eBooks have emerged as a powerful tool for professional development, offering a range of benefits over traditional learning methods. In this article, we will explore the advantages of using eBooks forRead more
Education is an industry full of contrasts, especially in the context of digital transformation. For an industry that makes up over 6% of GDP, it is under-digitized today, with less than 4% of the budgets allocated to digital learning platforms and educational technologies. Even though digital transformation has changed pedagogies and educational methodologies quite a bit, the K12 education sector has yetRead more
eBooks have become incredibly popular over the past decade as devoted readers have shifted to digital formats; their intuitive interface, flexibility, and cost effectiveness make them an attractive option across market segments. In addition to the financial perks, writing an eBook is a fulfilling and rewarding experience. Despite this however, most content creators tend toRead more
