While self-publishing is seen as simple and free, the reality is very different. Yes, it is easy to upload and publish a book. However, this is just one step of the self-publishing journey. As a new author, you want your book to be seen, have an audience and gain some commercial or promotional benefits. RelatedRead more
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As digital technology expands its reach, more and more educational institutions including schools and colleges are adopting etextbooks to impart knowledge. Publishers too are taking to etextbooks to meet learners’ expectations and expand their reach through the Internet. The increasing use of the Internet and the easy availability of smartphones have changed the way peopleRead more
In today’s increasingly digital world, people are more inclined to consume content through mobile apps than the printed format. In the publishing business, even as we contemplate the outcome of the elusive tug of war between digital content and printed content, the world is reading, buying and communicating through mobile apps more than ever before.Read more
The publishing industry has undergone a paradigm shift since the emergence of eBooks. Digital publishing has witnessed tremendous growth in terms of benefits such as low cost of production and the ability to reach out to a wider audience on a global scale. People want to consume content while on the go. Digital content notRead more
In this increasingly digitized world, adapting to digital publishing is imperative. eBook publishers need to create their digital content for multi-channel delivery. They need to have a distribution strategy in place to succeed and ensure their eBooks reach their target audience. A Statista report states that the eBook market amounts to $15.7 billion and isRead more
The medium of higher education textbook consumption has shifted from physical books to digital devices. This shift demanded an immediate change in the publishing process. Although Higher Education Textbook publishers are adapting to this growing need for eBooks, they are still facing challenges in terms of designing an engaging e-textbook. Merely transferring the content fromRead more
In recent times, the publishing industry has adopted cutting-edge technologies and is changing the way content is delivered. In a highly competitive world, the publishing eco-system has to deliver an error-free output with minimum turnaround time. In addition, they need to innovate and offer the best value to clients, who constantly demand something new andRead more
According to Statista about 41% Americans read more than 15 eBooks per year. The competition between online eBook retailers has created an attractive opportunity for publishers and enterprises to enlist their digital publications on these online websites. Marketing and distributing through these stores give advantages of an extended reach both geographically and demographically. Partnering withRead more
In the digital era, all businesses must reinvent themselves to survive and digital publishing is no exception. The rise of mobile, video, AR, VR, big data, etc., have opened opportunities for digital publishers to streamline their operations, publish and distribute faster, reach new audiences and develop new revenue streams. Digital books, or eBooks, also allowRead more
An eBook is a revolutionary format that’s slowly strengthening its roots in the market. It’s constant growth and expanding audience has threatened the existence of traditional books. Another reason for the popularity of eBooks is its constant evolution. eBook started its journey by simply presenting the PDF on devices. Now, they’re re-flowable, immersive and areRead more
