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Choose the Right eBook Distribution Platform for Success

By Mike Harman | Blog, Digital Publishing, eBook solution | 0 comment | 27 February, 2024 | 0

Now is an opportune moment for authors to venture into the eBook market, given the escalating global demand for digitized books. Beyond the intrinsic value of the book’s content, the choice of an eBook distribution platform is a pivotal factor in determining the success of a publication.

The success of a book hinges not only on its content but also on the choice of the eBook distribution platform employed by the author. This highlights the pivotal role that the distribution platform plays in reaching a substantial audience and ultimately determining the book’s success.

In this regard, KITABOO, as a leading digital textbook platform, offers authors a comprehensive solution for eBook distribution and digital publishing. Its user-friendly interface and robust features provide an efficient way for authors to publish and distribute their eBooks globally.

If you’re wondering how you can select the best eBook distribution platform, we’ve got you covered. In this blog, we cover the top factors to consider when choosing an eBook distribution platform in 2024. Read on!

Table of Contents:

I. What Are the Benefits of eBook Distribution Platforms?

  • Convenience
  • Improving Sales
  • User Reception

II. 5 Factors to Consider When Selecting an eBook Distribution Platform

  • Revenue Split and Subscription
  • Reach and Size of Audience
  • eBook Format
  • Reporting Tools and Analytics
  • Platform Policy

III. Closing Thoughts

What Are the Benefits of eBook Distribution Platforms?

There are a host of benefits for an author who chooses to use an eBook platform.

Besides providing a convenient point from which the eBook can be disseminated, the distribution platform also helps in reaching a wider audience and procuring data related to the eBook sales. 

Below are the top benefits to explore:

Convenience

eBook distribution platforms help you save the money, time, and effort required for creating your own platform. This way, you can focus more on your writing and less on the technical aspects of distribution.

Improving Sales

As your eBook becomes more accessible, a distribution platform will help improve sales by reaching more audiences. Also, the platform’s built-in marketing tools and wider reach contribute to increased visibility, potentially attracting a larger readership. This expanded exposure can lead to higher sales opportunities as more people discover and engage with your content through the distribution platform.

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User Reception

The analytics provided by the distribution platforms offer insights into user behavior, helping authors refine their content and marketing strategies based on real-time data, ultimately enhancing the overall user experience.

5 Factors to Consider When Selecting an eBook Distribution Platform

Below are the leading factors you should consider while choosing a distribution platform to ensure that you are getting the most benefits:

Revenue Split and Subscription

As an author, it is important for you to see where your revenue is going from selling your eBook through a distribution platform. You should ensure that the platform you have chosen is not hampering your profits. It is advisable to make a thorough comparison of the different royalties and revenues associated with each platform.

A distribution platform might take a percentage cut on the list price, or they may have a flat pay-per-month fee. By considering their revenue model, you can determine whether the platform is viable in the short or long run.

Another factor that can affect your revenue is the matching competitor’s price. The distributor can sell your eBook at a price lower than the competition, including different online and offline versions of the book.

Reach and Size of Audience

When choosing a distribution platform, assess its reach and network to maximize market coverage. Ask key questions:

  • What languages can the eBook be translated into?
  • In how many countries will the book be accessible?
  • Which devices are compatible with the platform?
  • What operating systems, browsers, and software applications does the platform support?

Considering these factors ensures that your eBook can reach a diverse and expansive audience across various regions and technological landscapes.

eBook Format

This includes the different formats in which the eBook will be published. Different eBook distributors have different formats or often use a combination of multiple formats based on their platform interface.

Some of the popular eBook formats are PDF, AZW, TXT, EPUB, and MOBI. PDF and TXT are used for heavy text-based content, while EPUB and MOBI work well with graphics-heavy content.

The formats supported by the platform will determine the types of devices that can be used to access your eBook. The formats supported by Kindle devices are MOBI, AZW, and KFX.

Formats like PDF and EPUB are most compatible with Android and iOS devices. By considering what formats are available, you will be able to improve your chances of reaching the audiences your book will reach.

Reporting Tools and Analytics

It is important for an author to track how their eBook is being received by readers and its performance in the market. A good eBook platform will offer you ample analytical data that will help you evaluate the business side of things. This data can be studied to increase reach and improve sales of your eBook.

Access to the right data will help an author understand their audience’s response to a book, which can be used to optimize the eBook’s performance in the market by increasing its engagement. 

Look for the following features on an eBook platform:

  • Location of the readers
  • Total, annual, and average sales
  • Real-time user impressions, frequencies, and behavior
  • Tracking user engagement with content
  • Sources of traffic
  • Integration with other platforms, such as Google Analytics
  • Integration with online catalogs, such as Goodreads

KITABOO’s eBook Store comes with a built-in social media integration that allows you to link your social media pages to the eBook Store. This way, it becomes easier for readers to share their feedback and recommendations.

Platform Policy

The policy of a distribution platform will determine the guidelines that need to be followed while using their services. There may be penalties if any action or activity goes against these guidelines, so it’s important to consider them in detail. 

Make sure you consider the policies related to renting and purchasing books and their effect on your revenue stream. It is also important to check out the inventory, promotion, and refund policies before going ahead with an eBook distribution platform.

Closing Thoughts

Completing your book marks the start of your author journey. Now, stepping into eBook distribution opens doors to a worldwide readership. Remember, the right platform isn’t just a tool—it’s a partner in your writing adventure. It shares your work, connects you with diverse readers, and launches your creation to new heights.

Consider partnering with KITABOO for an optimal eBook distribution experience. Its user-friendly interface, wide reach, and robust features make it a valuable ally for authors venturing into the digital landscape.

Got questions? We’re here to help. Connect with us now!


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Mike Harman

Mike is the SVP Business Development at HurixDigital. He has over 30 years experience in achieving consistent top-line revenue growth and building mutually beneficial relationships

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