Sales is one of the most essential arms of a business. The performance of the sales team can make or break the business. In order for a company to achieve its desired growth and progress, it is imperative for the sales team to perform at their best, at all times.
This is what sales training solutions aim to help organizations with, keeping their sales team sharp and responsive to the ever-changing market scenario. Yet, according to Salesforce’s data, only about 28% of sales professionals are positive about meeting or exceeding their sales quotas.
In this article, we explore the importance of sales training and how we at KITABOO can help your organization achieve its sales targets in 2024.
What Is Sales Training?
Sales training is the process of aiding your sales team to perform better by providing them with the following:
- Essential training to improve their selling skills
- Advanced tools to help reduce the turnaround times for a given sale
- Analytics and insights to identify and correct bottlenecks within the sales process
- Honing talent for the benefit of customers, the company, and of course individual skill
Why Are Sales Training Solutions So Important?
When done right, sales training can return tangible benefits to your business in the form of improved sales and a more engaged, productive sales workforce. Even minor upgrades in the sales process can have huge returns for a company. That apart, sales managers need to be trained before they begin work. Companies who don’t wish to see their time, effort & resources go to waste need to have effective training solutions in place.
In fact, research by the RAIN group concluded that as compared to the 31% of ineffectively trained sales teams, 76% of well-trained teams achieved their sales goals successfully.
A highly effective comprehensive training solution also offers these benefits:
- Increase in the average sales size
- Increase in the average order value
- Significant improvement in sales margins
- Improvement in sales leadership and management
- Improvement in the productivity levels of sales representatives
- Improvement in employee satisfaction levels of the sales team
- Creativity in sales individuals, allowing for improvisation leading to the closure of more deals
- An improved understanding of company values, products, services, limitations, and deliverables
- Sales representatives with better communication skills
- Versatility in the team, enabling them to handle stressful situations
Elevate Your Sales Team to the Next Level with KITABOO
In a recent State of Sales survey conducted by Salesforce, the company found that 80% of teams that perform well in sales attribute their success to outstanding sales training solutions.
With that in mind, we at KITABOO have put together comprehensive training solutions that cover everything from upskilling to performance analytics. Our high-tech digital publishing platform delivers training solutions through interactive learning resources.
With our team of global experts, we create and distribute interactive eBook experiences globally across Europe, Asia, North America and the Middle East, amongst others. However, here’s what differentiates our solutions from others.
eBooks with KITABOO
With KITABOO, eBooks aren’t merely the electronic version of your resource booklet. Our platform allows for interactive training content, enriched with multimedia such as audio, video, demonstrations, 3D simulations, gamified skill-development modules, interactive assessments, tutorials, and much more.
As compared to the traditional pen-and-paper learning methods, interactive digital experiences deliver more impact and aid retention. Furthermore, our training solutions also enable learners to highlight text as they go, take notes, search the content for specific topics, and so on.
mLearning Made Simple and Secure
With KITABOO, all your training material is mobile-ready and responsive. And with a completely white-labeled setup, your business can deliver content via branded channels and applications without hassle.
Furthermore, all your mLearning modules with us are Digital Rights Management (DRM) protected, ensuring security at every stage. All you need to do is create your learning module and deploy it across multiple devices simultaneously and securely.
We also facilitate collaborative learning with capabilities such as student-faculty or peer-to-peer interactions within your learning modules across any device.
Integrate KITABOO with Your Learning Management Systems
Your business might already have a preferred learning management system (LMS), deployed across the enterprise. Your sales training solutions should not take away from the familiarity of the existing LMS interface, nor should they add more hassle while deployed.
With LTI compliance, we ensure the seamless integration of KITABOO with your existing LMS, be it at any stage of the training process.
Some popular platforms we already associate with are BlackBoard, Moodle, and Desire2Learn.
Monitoring with Live Statistics
Training can be more effective if the expert trainers know how well their apprentices perform. Which is why we offer advanced monitoring and tracking tools. A few aspects that these live statistics help sales trainers with include:
- Tracking the progress of every individual learner engaged in a module
- Assessing the completion or abandonment of a course
- Understanding the stages of a course where learners dedicate either the most or the least time
These insights and others help sales trainers edit and polish the course based on real-time data. Not only does this ensure that every learner experiences personalized learning, it also ensures that the training course is more effective.
Impactful Learning Experiences
Enriched with multimedia and gamified experiences, eBooks today are a superior choice for comprehensive training solutions. With content that is visual, interactive, and engaging, the learning experience of your sales team is bound to be impactful, enhanced and long-lasting.
Wrapping Up
As you can see, the right sales training can go a long way. Businesses benefit from the stable client relationships, trained sales personnel develop. This in turn benefits the customer & the sales professional involved. Along with that, a well trained sales team can reduce costs for the company in multiple ways.
However, technological advancement has brought about a fundamental change in the way people learn and understand concepts. Your sales team isn’t any different. Companies are now focusing on a methodological approach to sales training, and it is only through comprehensive training solutions that this can be achieved.
KITABOO’s comprehensive learning solutions through enriched eBooks and digital learning experiences provide a more interactive, engaging way to upskill.
To know more, write to us at KITABOO@hurix.com
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Kitaboo is a cloud-based content platform to create-publish & securely distribute interactive mobile-ready ebooks.
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