Corporate training is the most effective way to educate your workforce on company policies, develop skills and build teams. Traditionally, it has always been a herculean task to manage corporate training in large organizations but now, corporate training apps have made training accessible to everyone irrespective of time and place.
The market size of corporate training apps reached $165 billion in 2018 and is further anticipated to grow to a solid $240 billion by 2023. 71% of millennials say that they connect more with mobile or app-based learning as compared to L&D activities delivered via other formal methods says a study by Gallup.
In recent years, there has been a pervasive growth in smartphone users. This has laid the path for an encouraging future for mLearning or app-based learning. The training world has not yet fully explored the utility of app-based training.
Though the functional benefits are immense, corporate training apps also provide the psychological edge to the employees of being in control of their learning environment. They can consume knowledge by breaking it down in smaller modules. All of this contributes to effective learning and enhanced productivity.
Enterprises today are trying to make learning fun with these highly engaging corporate training apps.
How, you ask?
Customized corporate training solutions are designed with several nifty features such as video sessions, engaging sound effects, and interactive assessments to make learning simple and interesting for employees.
Also Read: 6 Best Remote Training Tools for Modern-Day Learners
To better understand how exactly mobile apps help an organization, let’s discuss some of the main benefits of app-based learning using corporate training apps in business-
1. Cost Efficiency
The cost involved in traditional training methods is quite high, with various cost overheads, including the venue cost, food, accommodation, instructor fees, and training resources cost. However, in the case of mobile apps, all these costs can be completely avoided. Here are some quick tips to measure training ROI . Here’s a comparison on online training platform vs traditional training which is the best.
Mobile app development is a one-time investment for your organization, which offers a great platform to conveniently share all your online training content in one place. Another area where apps help enterprises save cost is in the hiring of services of a third-party training agency, which prevents the repetitive costs businesses generally incur during traditional modes of training. Here are the top 5 ways to create effective interactive training content.
2. Easy Accessibility
With a fiercely competitive business environment, enterprises today aren’t limited to a single geographic location or time zone. In such a scenario, corporate training apps help in the easy delivery of training to a large number of employees in a short time. This is especially relevant to salespeople who are on the field most of the time and find it difficult to attend in-person training sessions.
Research also shows that around 78% of learners feel that having all the learning resources in one place, along with the presence of well-defined learning recommendations are extremely helpful.
An easily accessible corporate training mobile app will become super useful for your employees in such cases. This unique concept of any time learning helps employees remain updated, even if they work in remote or faraway locations across the country.
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3. Process Control
Corporate training apps offer great control to the learner over the content and the process of learning. Not only can the employees choose what they wish to learn, but they also enjoy the freedom of being able to learn at their own pace.
Another advantage of learning with a mobile app is better employee engagement, which leads to increased retention. Corporate training apps are the best way to embrace short attention spans that we all suffer in this tech-driven era. The best way to ensure your employees retain most of the training is by breaking your content into bite-sized modules of short sessions.
4. Enables Personalization
You can offer highly relevant content to your employees through personalized training, which will motivate them to accomplish goals and boost their progress.
Mobile apps for corporate training largely rely on the concepts of personalization, gamification, and similar learning techniques to help employees enhance their personal skills. Additionally, they are perfect for both independent and guided learning, and allow trainers to embed various innovative ideas such as polls, quizzes, feedback, etc., in an easily accessible format on smart devices.
How Enterprises can Improve their Business Outcomes by using Corporate Training Apps
One of the biggest drawbacks of traditional training methods is the lack of imagination. This makes learning tedious, monotonous, and dull. This hampers employee engagement as they don’t find the content worth their time and effort.
Corporate training apps help you break this paradigm. They make training entertaining and engaging.
Here are some key benefits of using mobile apps to improve business outcomes by boosting employee engagement, efficiency and performance-
1. Employee Analytics
Corporate training apps play a huge role in gaining relevant insights about the employees’ performance, which, in turn, helps organizations improve workplace productivity and overall business outcomes. It also provides HR Executives with an opportunity to stay connected with the employees round-the-clock and accordingly cater to specific employee needs.
2. Better Communication
Transparency is the key to workplace productivity and efficiency. Corporate training apps help organizations streamline their communication by sharing updates, events, important company news, and relevant employee information. Not only does it help build a strong bond with the employees, but it also serves as a company news feed to keep everyone connected through a common platform.
3. Enhanced Efficiency
The primary aim of app-based learning is to get things done in a faster, easier, and more convenient manner. The success of any enterprise app is, in fact, dependent on the interface design and user experience that the app provides to complete the tasks faster. Here are the benefits of using a mobile platform can improve your sales training.
Corporate training apps are extremely useful for achieving this goal as they make training delivery and task assignments much easier. A lot of day-to-day responsibilities can be easily completed through apps. Furthermore, employees can also be informed about the project deadlines and timelines through app notifications, thereby helping in tracking and minimizing repetitive tasks, boosting productivity and efficiency.
4. Workforce Collaboration
Corporate training apps have been instrumental in creating collaborative environs across workplaces. Unlike earlier, when employees used to find their work monotonous, compulsive, and boring, today they are more open to reaching out and collaborating with their peers and seniors. These apps ensure access to the farthest members of your team and encourage contribution from them. Smartphones and easy internet connectivity play a key role in driving the productivity and efficiency of employees through these apps.
Also Read: How Can Training Tools Supercharge Your Employee Productivity
5. Bridging the Gap
Training should improve individual and group performances and influence the growth of your business positively. With changing times, the skills required by enterprises are a lot more complex than what they used to be earlier. The adoption of corporate training apps in day-to-day work activities of employees allows them to stay updated with the latest industry trends. This integration also lets them know where they lack in terms of the required skill sets, so effective measures can be taken to fill the gap.
6. Interactive Learning
Other than improving productivity and efficiency, mobile learning apps act as a great tool to assist employees within an enterprise because of their enhanced scope of interactive learning. Right from imparting timely training to new hires to enhancing the skill sets of the existing workforce, these apps play a key role in making today’s workplace better and more competitive through continuous insights.
Also Read: 8 Best Employee Engagement Strategies
Final Word
The corporate training landscape today is going through a steady transition from traditional pedagogical compulsive-style learning toward a more dynamic mobile–first employee training platforms–enabled model that allows learners to consume information as needed. This has made it necessary for the organizations to design and develop learning materials best suited to the specific needs of their employees in the form of convenient corporate training mobile apps. Training should be thought-provoking and should inspire innovation. Once your employees find these training apps interesting and engaging, they will continue to learn beyond their training. They will be inspired to find innovative ways to boost their productivity and in turn, your business growth.
All in all, corporate training apps are here to stay. They will define the future of employee learning and development and will go a long way in making the workforce much more productive.
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Snehnath Neendoor
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